Search Engine Optimization is one of the main pillars of digital marketing. It helps in increasing visibility, engagement, and long-term growth. Whether you run a blog website, an e-commerce store, products and services website. It is essential to increase or grow your audience.
📌 What is SEO?
SEO stands for Search Engine Optimization. SEO is a practice to increase website visibility and the Search Engine Result Page (SERP) ranking on search engines like Google, Bing, Yahoo, etc.
The main motive of SEO is to increase or grow organically. It means increasing organic traffic on the website.
📈 Why SEO is Important?
- Increase Website Visibility
- Drive Targeted Traffic
- Builds Trust and credibility
- Cost Effective
🔍 Types of SEO:
- On-Page SEO
- Off-Page SEO
- Technical SEO
✅ On-Page SEO- It refers to the on-site improvement of web pages.
Focus Area:
- Meta Keyword
- Meta Description
- Image
- Heading Tags
- URL Structure
- Keyword Usage
✅ Off-Page SEO- It refers to off-site improvement of website ranking.
Focus Area:
- Backlinks
- Guest Posting
- Submission
- Social Sharing
✅ Technical SEO- It refers to the improvement of a website’s backend and infrastructure
Focus Area:
- Mobile Friendly
- Loading Speed
- XML Sitemaps
- Schema Markup
- Robots.txt
🧠 How Search Engines Work
- Crawling
- Indexing
- Ranking
⭐ Search Ranking Factors
- Quality Content
- Keyword
- Fast Loading Speed
- Mobile Friendly
- Quality Backlink
- HTTPS
- Technical Health
🕒 Time Frame For SEO
- SEO is Long Term Process
- Requires 4 to 6 Months to Get The Best Results
- Requires Patience, Consistency
🚀 Enroll Now – Start Your Digital Marketing Journey Today!